CONFIRMING PROPER ANALYTICS SETUP
Google Analytics, Search Console & Tag Manager set up and integrated.
We’ll start by confirming your tools are set up correctly, including proper integration of AdWords reports. The data within Analytics should be as accurate and actionable as possible.
Then we’ll set up goals and funnels based on your business goals. Finally we’ll filter ourselves (and bots and spiders!) from traffic reports. Clean, accurate and actionable data is our primary goal.